Powersports First: Instant Website Trade Appraisal Tool

  • 1
  • July 9, 2015

New instant website trade appraisal tool for Powersports is now here

The Value-Your-Trade website technology for car dealers has been around for many years. Car shoppers can engage with a dealership’s website to see what their trade is worth, without having to navigate away from their website. Now the powersports industry can have these same advantages.

TRADE CYCLE® is powered by Black Book® data, a trusted industry valuation guide that’s been around for decades, offering current dollar-value estimates on all types of vehicles.  Black Book’s® Motorcycle and Powersports Value Guide includes comprehensive value information on virtually all motorcycles, all-terrain vehicles, dirt bikes, scooters, personal watercraft, jet boats and snowmobiles produced since 1981.

Added Value of TEXT-YOUR-Trade

As an added feature to Digital PowerSports TRADE CYCLE®, shoppers now have a Text-Your-Trade option. A website visitor who visits your website and completes the instant appraisal form (and receives their trade-in value while still on your website), can now have that same information conveniently sent via text to their cell phone.

TRADE CYCLE® is the first, and only, website trade appraisal technology for powersports

How does TRADE CYCLE® work? By providing your website visitors with an instant appraisal, compelling serious buyers looking to upgrade their bike to become a lead.  It can strategically promote this incentive in many ways with: banner ad placement, email blast campaigns, email template integration, showroom utilization, service drive kiosk, direct mail, social media campaigns and more.

What you can expect from TRADE CYCLE®

  • TRADE CYCLE® will increase your organic website lead volume by 50-100%
  • By engaging with your visitors this way, you can show them how easy it is to trade with your dealership
  • Get more pre-owned bikes in your dealership’s current inventory
  • Recurring service business
  • Increased customer retention
  • Realistic trade in value estimates
  • Seamless Website integration

Author LeadCrafters

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