The results of your investment in search engine optimization, search engine marketing, content marketing, pay-per-click campaigns, print marketing, etc…. will all lead to website traffic. And we already know that 24% or more of those searches result in visitors discovering you via their mobile devices. This tells us that, having a mobile presence at all increases your likelihood of…
3 Months Free Half Price for 12 Months Price: Review Us Win mobile leads you’re currently losing. 90 Days Free – No Commitment In exchange for a simple testimonial describing LeadCrafters, we will give you LeadCrafters Mobile for 60 days for FREE. Plus, if an Owner/Officer adds an additional testimonial, we’ll add an additional 30 days, giving you 3…
Earn a Free Month for Beta Testing LeadCrafters Mobile will soon ask for volunteers to test our new service. If you’ve been staying up to date with LeadCrafters, you’re already aware that we’re introducing our new service called LeadCrafters Mobile. We need volunteers to use our service for a few weeks while we tweak and polish it, possibly even…
You must be curious by now. And so, in short: It’s the single most important lead generation mechanism for your mobile visitors you can get. And we’ll prove it. Many of you are already familiar with our lead generation system, and if you’re not, you must understand by now, that a clear and simple call to action is essential to…
MOBILE IS WHERE IT’S AT! You know this. It’s the reason that You built a mobile site. The biggest dilemma is? How do you get leads from it? We’re Going Mobile Did you know that mobile customers are lower in the sales funnel? Did you also know that most dealerships experience between about 30% and 50% of their traffic via…
Industry experts agree it is imperative that your website is compatible for mobile users as consumers move toward phone and tablet browsing. You’ve probably already optimized your email to look pleasing on those devices; but, is your website ready for a full mobile experience? According to recent studies, it is absolutely required. Get ready for a bunch of stats, if…
At no additional charge, our new Tracking feature can now be added, enabling you to track your LeadCrafters call to action pages. Due to popular demand, long awaited anticipation and despite several other developments in the works, we have gladly answered your requests. Your own tracking code can be entered onto your LeadCrafters invitation pages to enable you to track…
Industry experts have probably yelled at you about optimizing your website for mobile users as consumers move toward phone and tablet browsing, and, the importance for your website to look pleasing on those devices. But are you following this advice? Is your dealership evolving into the mobile experience for customers? It should be… according to recent studies. And not just…
Do you put prices in your classified adds? If you’re not, then you should reconsider, according to this study. Some dealers do and some don’t. And some switch back and forth. The big question is, “Which receives the most leads?” According to data taken at random from 100 RV ads with a price and 100 RV ads without a price…
We are excited that we will soon be introducing a new feature to your dashboards… Tracking Code Insertion. That’s right. You will soon be able to enter your own tracking code onto your invitation pages so that you can track your site visitors all the way through to conversion. Some of you asked for this a long time ago….
It’s been in the works for a long time now but are now ready to release an entirely new technology, a whole new approach to the “last man standing” mantra that is used to define our Site Encore product. Now your site visitors can experience your site, AND your special message without the use of the pop-over or pop-under feature….
Over the past approximately 8 days a few of our customers have received an unwarranted number of duplicate emails from lead submissions. We’d like to take this opportunity to apologize for any inconvenience this may have caused you and/or any of your colleagues. We strive to bring you the best and most stable service and although we can’t control everything…
There has been a manner of thinking in internet sales to focus only on first party leads. Many dealers are conflicted about whether to decrease or even discontinue the use of third party lead providers altogether. Other dealers have made third party leads a valid and beneficial part of their marketing mix; however, they often lose sight of the importance…
We are LeadCrafters: A small team of like-minded professionals who are truly dedicated to providing our customers with the best product we can. We know the best way to discover what this means, is to regularly ask our customers their opinions. This is how we establish our priorities for improvement and queue our development. We recently surveyed one of our…
There is a lot of energy into generating traffic to your website in an attempt to deliver your content; however, are you giving maximum effort into improving the conversions of your website visitors and increasing your leads? Getting a million visitors to your sales page is worthless if not a single person purchases your product or service. One effective way…
Some of you are already aware that there are businesses out there who claim to be a decent, honest, reputable companies, who will steal ideas from others and try to resell them to you. It’s a despicable and unethical behavior that we are ashamed some of our previous clients have been willing to tolerate. But we understand… some. It’s sometimes…
Those of us in the sales industry always want to increase our lead potential and acquire potential customer information. The automotive, motorcycle, and RV industries use several avenues for that purpose; TV, newspaper and radio advertising, social media, YouTube, and website traffic. Although social media has taken center stage in the advertising arena, targeted e-mail campaigns are still one of…
Dealerships like to think they’re on top of their game. Dealer Principals and General Managers presume that their processes and response times to automotive sales leads are firm, but they are in for a big surprise when they see some actual results. Ron Henson of DrivingSales recently took a random sampling of 10 Process Analysis Reports prepared for dealers and discovered…
Sixty-seven percent of all internet users are using social media as a form of connecting with family and friends. Businesses are also finding it beneficial in making these same connections as a way of advertising their products and services, and with valid reasons. The old form of advertising is not effective any longer. Companies tried to capture our attention through advertising, but…
Today, people want to go to websites and find what they’re looking for quickly and easily. To make today’s websites more engaging, you have to have unique content that is interesting, useful, entertaining, helpful or all of the above. Information that will capture the visitor and possibly increase leads and conversion ratios. It isn’t as hard as many make it…
I recently watched a TED talk by Seth Godin and it spoke on purpose and connection. I encourage you to watch it, if you have a few minutes. But if you don’t, what it said to me, and how it applies to our industries, was this. We are used to seeing the business model of a top person in charge,…
This short document aims to express to you the best knowledge that we have collected for successfully taking advantage of your LeadCrafters service. Whether you are in your free trial or are enjoying our service for years, THIS IS FOR YOUR TEAM. We know it’s not our place to ‘teach’ you, or anyone, how to handle your leads. This is not…
Ipsos MediaCT conducted a study with its Mendelsohn Affluent Barometer in December 2012. The study found that 18% of adults 18 years and older with a household income of at least $100k plan to increase their luxury spending in the next 12 months, compared to 15% who expect to spend less. Those with household income of at least $250k, 24% of…
